Prints Charming: Top 5 Graphics Trends for F/W 2016
By Laura Jodoin
Posted on October 22 2016
When nearly everything is sorted out, it's time to talk invites. You’ve got your prince(ss) charming, but do you have your prints charming? The only thing missing is the branding: the place cards, the sign boards, the invitations.
Having a branded theme is an important wedding element, though it often gets overlooked. Instead, it tends to be forgotten when alongside the dress, the cake, the floral arrangements—and as important as each of those are, wedding branding deserves a little time in the spotlight as well!
We’ve noticed a few new trends taking centre stage, with a throwback to classic designs & prints. Vintage seems to be making a comeback within modern trends, sneaking into wedding fonts as well as into decor. After all, branding is a great way to unify your wedding theme by incorporating similar elements throughout, such as using the same font on invitations, name cards, ceremony programs, & even chalkboards. Likewise, you could use the same geometric shapes or lace details that you use on your invitations throughout the wedding—and even mirror those styles in the table decor, the photo wall, and elsewhere.
Whatever your go-to font, there is a wedding invitation out there that is perfect for you & that will line up with your (branded!) wedding theme. To help you on your search, here are a few of our favourite print styles currently dominating the design scene!
Loose, Handwriting-Inspired Calligraphy
This is a popular style that seems to have come back to life with a little help from Instagram! Since it first started gaining popularity on the Insta-stage, it’s been used as a go-to text style for blogs, magazines, and book covers. The penmanship—thicker, softer, and with less sharp curls than traditional calligraphy–—carries a casual, free-spirited feel that matches wedding styles from boho to elegant, and everything in between.
Brown Paper, Lace, & Twine
For something distinctly rustic, but sweet & simple, you might like this homey combo of materials. This delicate style is a fond throwback to your great-grandmother’s craft box. It pairs good old fashioned brown parcel paper with lace doily detailing, & is finished with a simple little twine bow. From invitations to goodie bags, you can get creative with incorporating the three elements that make up this style into your wedding theme.
Stencils & cutouts aren’t just for grade school art class anymore! The level of detail possible in these beautiful & precise pieces is stunning, and it's an evocative way of announcing your save-the-date. Entire stories can be told in this delicate & labour intensive trend for prints. For an extra touch, try layering different cutout sheets. It’s also an easy way to incorporate your wedding colours!
Envelope liners are coming back in a big way! Now even the plainest envelope can hide a little secret. Particular favourites seem to be envelopes concealing beautiful vintage florals, dreamy watercolour hues, or pretty patterns. This is also a great hiding spot for a repeat of your wedding colours!
This particular trend is relatively new on the scene, being more of a modern & minimalist print style. Have a little fun with this one: get creative with colour pairings, side-alignment, or asymmetry. Some favourites of ours include honeycomb shapes, parallelograms, and watercolour triangles. Try using some bold colours to bring out those shapes!